Making moves.

Examples of the variety of marketing campaigns, initiatives, and one-off promotional efforts through billboards, print and web ads, social campaigns, and signature Blanton events.

General Marketing

Print and web ads for press and media including KUT/KUTX, Austin Monthly, the Austin Chronicle, Big Medium. Ads were used to welcome visitors back after a long closure during the pandemic, to offer insight about Ellsworth Kelly’s monumental work Austin, and provide general, evergreen, all-the-time promo to increase awareness of the museum exhibitions and collection within Austin.

Campaigns

A few unique and fun marketing campaigns aimed to get visitors engaged on social, participate in contests and giveaways, and share what they love about the museum with friends and family.